Peruvian Connection has been a client of ours for a while but this was a very different project.
We flew out to Aspen to capture the opening of a new flagship store.
We had to create something that could be used across multiple different channels. We had to look at the vibe of aspen and create from the local energy as well as the overall energy of the brand.
We took the time to understand the energy of both the city, the store, the brand, and the x factors that would lead to a quality product.
A great video that could be used for socials + other pieces. Accurately portraying the grand opening + the background + importance of being in Aspen.